The 7 Habits of Highly Effective People (Stephen R. Covey) / quote 178 of 203
Writing a mission statement changes you
Writing or reviewing a mission statement changes you because it forces you to think through your priorities deeply, carefully, and to align your behavior with your beliefs. As you do, other people begin to sense that you’re not being driven by everything that happens to you. You have a sense of mission about what you’re trying to do and you are excited about it.