Anyone with a lot of time and a vicious interest in networks should stop reading right now, and instead pick up copies of Networks, Crowds, and Markets (Easley & Kleinberg, 2010) and Networks: An Introduction (Newman, 2010). The first is a non-mathy introduction to most of the concepts of network analysis, and the second is a more in depth (and formula-laden) exploration of those concepts. They’re phenomenal, essential, and worth every penny.